predictive analytics
Special Offer: Risk-free Profiling and Targeting with Data Mining

Customer profiles keep your direct mail campaigns profitable. What if you could make those profiles better? More precise targeting would mean better response rates and greater savings in printing and mailing costs.

You can. Data mining and predictive modeling are designed to create better response models that build on the profiles you already use today. Direct mailers are quickly discovering the greater efficiency that comes with mined targeting. But acting now still puts you ahead of the curve.

Try mined targeting, risk-free. For a limited time, Prediction Impact is offering mined targeting with zero risk to qualified clients. You pay us only if it works on your data. Here's how:

  • We apply advanced data mining and predictive modeling over your data.
  • The new model is tested with no disruption to your current operations.
  • If the results are beneficial for your business:
    • The model is employed to guide your next mailing campaign.
    • You pay Prediction Impact only a fraction of the resulting savings in printing and mailing costs.

Contact us for a brief, exploratory conversation. We'll be glad to make mined targeting crystal clear to you.

 
Conferences

Predictive Analytics World

Mar 4-10 2012: San Francisco
Apr 25-26 2012: Toronto
Jun 25-26 2012: Chicago
Sep 30-Oct 4 2012: Boston
Nov 6-7 2012: Düsseldorf
Nov 27-28 2012: London

The business conference for predictive analytics.

PAW for Government

Sep 17-18 2012: Wash. DC

The government conference for predictive analytics.

 
Conference

  Text Analytics World

 Mar 6-7 2012: San Francisco
  Oct 2-3 2012: Boston

The business conference for text analytics.

 
Training

Predictive Analytics Seminar

Mar 22-23 2012:  New York City
Jul 26-27 2012:  São Paulo
Oct 11-12 2012:  San Francisco
On-site:  Customized
On-demand:  Online course
Watch now:  Sneak preview

This concentrated seminar covers predictive analytics for business, marketing and web.

 
Newsletter

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Prediction Impact's newsletter delivers predictive analytics articles, case studies and event notifications.

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Analytics Information

Predictive Analytics Guide

Predictive Analytics reading, training options, conferences and other resources.